How often should you blog?

One of the blog readers asked to share my experience on the topic of how frequently the blog should be updated to reach the best outcomes. Let’s see what the expert’s advices are.

So how do you decide how often to blog? What’s the magic formula? There’s no definitive approach to figuring this out. Instead, take time to ponder the recommendations offered by WebWorkerDaily to help you find what will work for your blog.

• Review your business goals. Increasing blog readership is a worthy goal, but how does the blog support your business’ goals? If your web site itself is the income generator, then you’ll need frequent fresh content. If the blog is for promoting you as an expert in your field, which in turns supports your consulting business, then you probably don’t need to blog daily.
• Know your audience. What jobs do your readers have? How much of their time do they have for reading blogs? How active are they on blogs and social media? What industry do your readers come from? Are they reading during the workday or after hours?
• Identify your contributors. Is your publication a one-person blog or a group blog? Group blogs cut the chances of burnout.
• Look at the length of your posts. Some people with large followings write 1,000+ word posts; these people tend to publish less often. Readers may better tolerate daily posts when they’re shorter: 200-400 words. Some bloggers mix it up with longer posts on a weekly basis, with shorter posts filling in the other days.
• Check web site stats. After adjusting your blogging frequency, check to see if the stats have changed. Remember that while a change could be associated just with the frequency or posting, it could also be because the content quality or level of blog promotion changed.

So, Mister S., did you get the answers? Probably, no… Because, the question on the blog publishing frequency has multiple dimensions, and does not have a magic answer. Let’s say, more you write, you have a higher chance to get the wide-spread exposure in a shorter amount of time. Not only do new blog posts give people a reason to return to your blog, but they also help your blog in terms of search engine optimization. Each new post is a new entry point for people to find your blog through search engines. The more entry points, the better the chances are that new readers will find your blog.

However, do you have abilities and time to publish several quality posts on a daily basis? In most cases, frequent publishing is a sign of a splog, not a busy blogger. So, be sure to offer the attractive content as much as you can. But, do not lose a fun of writing and do not get burn out, rushing for publicity. I would say that consistency of the posts is more important than frequency. If your readers are used to your two posts a week, do not disappoint them by long gaps. They might just leave and never come back.

Blogging for fun

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SEO-Is It Useless?

SEO-Is It Useless?

When I first started out on the Internet, I must say I was a little naive. I assumed that you could just set up a website and people would miraculously appear and buy. Nice thought isn't it? But truthfully, not at all realistic.

After checking my stats, day in and day out, for about a month-I realized that the only visitors I had was from "me". It was then I realized, that this website stuff was going to take work-but I didn't really know where to begin? Needless to say, it was time to do some research.

During my research I came across something called SEO (search engine optimization). It looked rather hard to do, but since my pockets were not that deep, and you could do it yourself, I thought why not try it.

What I learned, is SEO is not useless as some may say, but a rather useful tool, and it cost you nothing-if you do it yourself that is.


Check out my article "SEO Is Not Needed?"
to understand why you should try to use SEO on your website.
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SEO---- The Tortoise or the Hare

What can SEO do for your website? It can help you to be noticed in the search engines. But if you're looking for speed -- quick money -- SEO will not do it for you. But if you are looking for a solid presence on line and longevity -- then this is where you begin. So, choose for yourself -- do you want to be the Tortoise -- Or the Speed Demon Hare?

SEO -- The Tortoise or the Hare

Search Engine Optimization is one way in which you can get your website in front of the search engines. But what do you need to do in the Search Engine Optimization process? And is it worth it? I will give a quick overview of some of the factors involved and I'll let you determine for yourself if it is worth it.

KEYWORDS

First and foremost, search engines look for keywords and keyword phases in which to index your webpages. So you must prepare each page for the search engines. Thus, when you are writing copy for your website, keep four or five keywords that you want to emphasize for that webpage -- then weave the words into the copy.

However, don't blatantly use the keywords over and over again -- or as they say -- use keyword stuffing -- or the search engines will penalize you for it. And, needless to say, your readers will click away, if the flow of the copy is so obviously stuffed with your keywords that it jeopardizes the quality of the copy. Quality of copy first, keywords second.

META-TAGS

There are several meta-tags that the search engines look at. The two most important are:

1. Title
2. Description

Both the Title and the Description Tags should have your most relevant keywords. Now, the keywords meta-tags is not used by Google, but the other search engines may utilize them. Are they important? It really depends who you are talking too. Some say, by putting the keywords into your web page you are giving your competitors the edge. Others, feel that if your competitors want to know what keywords you are using they will find a way. (I'm of the latter's thinking.)


LINKING

Linking is another important factor in Search Engine Optimization. Without proper linking -- or establishing a linking campaign -- your great site may not be found by the search engines. You need to find ways in which to allow human visitors, beside yourself, to find you.

INBOUND LINKS

Inbound links -- links pointing to your website is very good for search engine rankings, and gives more ways for human visitors to find your website.

How do you get inbound links? Write articles and place them on article directories for ezine publishers, newsletter publishers, or bloggers to pick up.

Blogs is another way in which you can get one-way links to your site. Again, that same article you wrote for the article directories can be put in your blog and then submitted to a Blog Directory. Just do a search on Goggle for "Blog Directory" and you should find enough to keep you busy.

OUTBOUND LINKS

An outbound link is a url that you have on your site that points to another website. An outbound link on your site means that you feel the link has quality content for your readers -- and you are redirecting them to it from your site.

So, what does outbound linking offer you? You can see what an outbound link can do for another website, right? Well, by carefully linking to other sites-- relevant sites -- you can increase your own relevancy.

So be careful who you link too -- because outbound links figures into the entire ranking algorithm process -- or restated -- your page ranking.

To conclude, this overview is just the tip of the iceberg when it comes to SEO. It's not an easy task, and it is time-consuming. Will you see a quick return money-wise. No, but SEO will eventually give you the money you seek, as well as, offer you longevity. And isn't that what you want--longevity? I know I sure do. I would rather be the tortoise, and not the hare -- and slowly, but methodically move in the direction of my dream of a home career. If you take the wrong shortcuts, you can lose your dream and your home career. So, is SEO worth it? I think so. How about you.


Vickie J Scanlon - Visit her site at: http://www.myaffiliateplace.biz for free tools, to affiliate marketing info, ebooks, software, tech accessories, computers for business.
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