Showing posts with label writing articles. Show all posts
Showing posts with label writing articles. Show all posts

Tuesday, September 9, 2008

What Does Your Article Need?

What Does Your Article Need?
By Vickie J. Scanlon

Writing Articles online is different than writing an article in school or college. yes, it does follow the same format, but the article online should emphasize more than quality content. What should your article include:


Quality Content

Quality content is a given with any article you write. If people like what you write, and maybe learn a list one tip, you've succeeded. So, what do you do first? Start and finish your article with quality content, with the specific keywords that you want to emphasize.


Keywords

Keywords should be used within the article. The keywords should be specific to the topic and web page you want to direct your audience and to which your resource box will later reference or should reference.

If you are specific to the keywords chosen, you will get the targeted market that you are looking for from an individual's search.


Subtitles

Subtitles should have keywords within the subtitle. Not only does that help the search engines but it also helps your readers. Online readers are scanners.


Resource Box

The resource box is your friend, because this is where you will give the individual an opportunity to look a web page or product on your site. So treat your only connection to your reader with care. With that being said, what do you want in your resource box, and just as importantly, what should you avoid.


What is needed in a Resource Box:

1. Your Name
2. Website Address
3. Direct the individual to the web page that the topic of the article is about.
4. An anchor Url - the anchor url should have a keyword or keyword phrase. Do not over do this
feature.

Resource Box

1. A list of all your websites. Most article directories will either reject you article outright or may specify how many links you can have within the resource box.
2. A pitch toward a product or service that isn't relevant to the topic you are discussing.
3. Resource box should be benefit oriented-if not no benefit to you
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Thursday, May 11, 2006

Articles and How They Can Affect Web Traffic

As you may have already read, or heard, articles are a workable solution to getting traffic to your site. Many people want to discount this method of getting traffic because they feel they cannot write, or they do not want to write. Well, if you feel you can't write, why don't you give the Thirty Minute Writing System a shot before giving up and paying a ghost writer to get content.

If you are writing your own articles, that is great. If you can afford to do it, you can get a wider dispersion of your articles through one of many article submission services.

Using other people articles is great for content, and you do need this for your website or blog. But you also need articles that will drive traffic directly to your website.

Now, as to the type of article -- Have you noticed which articles get your attention at the get go? It is usually one that sets up a scenerio, or a real life problem -- and then goes about giving you solutions to that problem. As a matter of fact, some people have used this type of procedure in some of the forums that I have ventured into.

Here is an article that I written, "Writing Articles – Your Style and the Effects on Your Traffic", it will enlighten you to the articles that I have seen and read online -- and as a reader, the effects it had on me.

Writing Articles -- Your Style and the Effects on Your Traffic
By Vickie J. Scanlon

What should you consider when you are writing an article? Well, it depends upon what you want to convey to your reader. Do you want to inform, present the issues, or complain? How do these styles of writing, and the words you use, effect your readers and your traffic?

Information for your Reader
On the Internet, the most prevalent of articles is the informative article. Readers on the Internet connect to your article because they want to learn, or resolve an issue that they are currently facing. The “How To” or “factual” piece should present viable facts and possible solutions to the reader. These types of articles can increase your creditability on the Internet as an Expert.


Pro and Con Article
With this type of article you can slant the article either for or against. Or, you can present both sides, and let your reader draw their own conclusions. In either case, whether you are for, or against the issue, back it with facts. Why? As always, your creditability is on the line.


To Complain
Okay, this article really isn’t a type, but one I felt I had to address. In this case, the writer uses the article as a pulpit to express his complaints. If it is presented tastefully, you will get people to listen. However, if it is more of an “I’m mad at the whole world” scenario – then this writing, I personally feel, should be reserved to a blog – your own.


Example of my own experience with a complainer.
It has been my habit, to read several articles of a writer, just to get a feel for the author, and possibly see if a little of his personality may seep into the article.

Anyway, I came across this website, and read several of this individual’s articles. To my dismay, I found the articles that I read, biting and uninformative. I began to wonder if this person ever had anything good to say about anything, or anyone. So to give the individual the benefit of the doubt, I read several more articles. To my dismay, the complaining and criticism continued. I found it distasteful, uninformative, and with all the negativity that flowed through the person’s words, it actually gave me a headache. Needless to say, the individual lost my vote, and I clicked away. Lesson learned--if you complain – make sure you can support your claims – and don’t do it too often, or over time you will lose your readers.

There are positive and negative ways of presenting your words to your reader. The choice is yours as to how you want to present them (words). But remember, the click of the mouse is still the choice of the reader.

Vickie J Scanlon -- Visit her site at: http://www.myaffiliateplace.biz for free tools, articles, ebooks, how to info, affiliate opportunities, software and computers -- all geared to help the affiliate/small business person online.
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