It is most likely the merchant just doesn't realize what they are doing. If you're promoting an affiliate marketing programme that's not getting any sales for you, you may wish to check for traffic leaks.
If you find some then contact the merchant ( in a pro demeanour ) and ask if they might consider removing the traffic leaks from their site to increase conversion. They find 2 similar associate programs and instantly say that the one that pays the highest commission is mechanically the better affiliate marketing program. As an affiliate you must look outside the commission and appraise the whole program. Yes, high commission are always sweet to have but there are a couple of things to have a look for that may make a high commission affiliate marketing program practically pointless and a waste of your valuable time. If the price is to high the buyer will leave the merchants site and search for another merchant with lower costs. So you can pitch the higher commission merchant to your hearts content. Not to fair is it? Order Telephone Number Another traffic leak is the toll free ( or regular ) telephone number they put on their site to let buyers call in their orders. It is easy to line up telephone commission tracking.
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